Are you a self-employed genealogist looking to harness the power of LinkedIn® to grow your client base and enhance your research?
Join us for this practical, workshop designed specifically for professional family historians who want to turn LinkedIn into a powerful tool for lead generation, networking, and tracing living individuals. In today’s digital landscape, LinkedIn is more than just a CV platform—it’s a goldmine for finding potential clients, building meaningful connections, and even uncovering living relatives essential to your research.
This workshop will show you how to optimise your profile to attract inquiries, position yourself as an expert in your niche, and use LinkedIn's tools to contact the living as part of your investigative work.
You’ll Learn How To:
- Transform your profile into a magnet for new clients
- Build a targeted network that supports your business and research goals
- Use LinkedIn’s search and messaging features to reach out to potential leads, clients, and elusive living connections in family trees
- Develop a content strategy that showcases your expertise and builds trust
Bonus: Participants will have the opportunity to submit their LinkedIn profiles in advance to be used during the session—get actionable, personalised feedback that you can apply straight away.
Whether you're just starting out or ready to take your online presence to the next level, this session will leave you with the tools and confidence to use LinkedIn with purpose and impact. Don’t miss your chance to unlock the full potential of LinkedIn—book your place today!
- Gold Members: Included in Membership. Book a spot to watch live. No pre-booking required to view the recording, which will be available in your video library.Not a Gold Member yet? Existing members get your upgrade price here. Non-members, find out more about Gold here.
- Non and Standard Members: Recording available for one month when you pre-book.
Click here for information about our events. Contact events@sog.org.uk if you have any questions.
About the Speaker
Bettina Siddiqi
With many years of experience in Sales and Marketing as a CRM Trainer, Bettina Siddiqi later took the leap to set up her own business. By leveraging LinkedIn and a proven online networking strategy, she successfully grew her client base and generated a steady stream of leads. Now, she share’s this knowledge through workshops and talks, helping sole traders harness the power of LinkedIn to grow their businesses and build meaningful connections.
